Culture Shifts Magazine
Culture Shifts Magazine Podcast provides insights into relevant areas of culture, society & business. In our episodes we speak to figures from different sectors that enable change through new strategies, visions and communication concepts.
Moritz Gaudlitz, journalist, consultant and founder of Culture Shifts is your host.
Subscribe to our podcast on your preferred podcast platform and follow us on Instagram, LinkedIn or visit our website cultureshifts.net.
Culture Shifts Magazine
Chameleon Cars: Stella Clarke, BMW Group engineer, on creativity, machine learning and colour-changing vehicles
Imagine a vehicle that adapts to your mood, the weather, or even your outfit. We kick off our "The New Creativity" season and welcome Stella Clarke, an innovative Australian engineer thriving at BMW Group's Munich headquarters, who has recently steered her team toward a groundbreaking achievement in automotive technology. Stella and her crew have been crafting concept cars that shift colours at the touch of a button, utilising advanced E ink technology akin to that found in your favourite e-readers.
But there's more to this story than just revolutionary design. Stella delves into the creative process, sharing her insights on fostering inspiration, the significance of maintaining a clear vision, and the challenges of innovation in a rapidly evolving industry. Join us as we explore how Stella's work is not just transforming cars but also reshaping our relationship with technology, creativity, art and the future of design.
Fore more information please visit cultureshifts.net and follow us on Instagram & LinkedIn.